It’s obvious that Mark Zuckerberg, the founder and chief executive of Meta, the parent company of Instagram, Facebook and WhatsApp, would be a pioneer of emerging tech — no matter how dubious the rest of us might be. Perhaps most notably, he turned into a Sims-like avatar of himself and entered a virtual reality world as his company attempted desperately — and unsuccessfully — to make the metaverse a thing. Now the tech tycoon, estimated to be worth about £164 billion, is trying another way to reach his 80,000 employees: an AI version of himself, trained on data which includes his public and private thoughts on the company’s strategies.
