The price of a glass of Pimm’s at Wimbledon 2026 has been hiked by £1.20 since last year’s Championships, prompting tennis fans to vent their frustration at the rising cost of a day out at SW19
Purchasing an alcoholic drink in the capital can be costly at the best of times, but it seems doing so at Wimbledon this year is a whole new ball game. The 2026 championships at the All England Club in SW19 kicked off on Monday (June 29) with fans gathering to catch a glimpse of Men’s number one, Jannick Sinner, and seven-time champion, Novak Djokovic.
A ticket for Wimbledon Centre Court during the fortnight the event is on will set fans back anywhere from £80 to £350 depending on their seat location, making it an extremely pricey day out for those keen to sample some strawberries and cream alongside a glass or two of Pimm’s.
Indeed, one tennis lover highlighted that the cost of the beloved gin-based liqueur is even higher than it was in 2025.
“Bad news for those who like drinking Pimm’s at Wimbledon,” declared X user, Adam Addicott. “The price has been increased by £1.20 to £13.45 a glass!”
Writing in response, another person exclaimed: “It’s £10 for a large bottle in Sainsbury’s!”
A second fumed: “The rich don’t care. They’ll pay whatever they’re charged for Pimm’s because they’re there for the day out and experience even though the majority of them know anything about tennis.”
A third said: “And they said the World Cup was a rip off!” While a fourth commented: “Bought one last year for the experience, and never again.”
Others, however, shared suggestions for money-saving tactics, including one individual who wrote: “Not bothered as we take our own stuff.”
A second revealed: “£12 a glass at Queens recently, but nobody buys glasses, they all buy a jug. £38 a jug, that provides 6 glasses, so £6.33 a glass. Still expensive but not as bad.”
And a third quipped: “They should open a Spoons [Wetherspoon pub] at Wimbledon.”
Wimbledon has published its Tea Lawn Bar drinks price list online, meanwhile.
Alongside Pimm’s, visitors can expect to pay £8.95 for a pint of Stella Artois, while 250ml servings of Saluti, Vino Bianca, and Vinicola Serena wines will set you back £13.10.
For those opting for a soft drink, a bottle of Evian water will cost £5, while a can of Coke Zero comes in at £2.90.
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