It is designed to heighten exercisers’ senses
A gym class that takes place in total pitch black to heighten exercisers’ senses is the hottest trend in Dubai – and now Londoners are calling for it to be imported. GymNation, the Middle East gym chain, launched Class Dans Le Noir last week.
Borrowing from the global cult phenomenon of dining in the dark, Dans le Noir is a 45-minute, lights-off class that removes vision entirely to force genuine body awareness.
Headphones add a further dimension, with the instructor’s voice delivered directly into the ear and an immersive soundtrack removing all ambient distraction
Rory McEntee, Chief Marketing Officer at GymNation, said: “What goes on inside those four walls is something we’re deliberately not going to over-explain – because the whole point is that you have to experience it. It is, genuinely, the best workout you’ve never seen. Since launching the class we’ve even seen Londoners calling for the class to be brought to the UK, hopefully there’s a collab with London’s very own Dans Le Noir on the horizon.”
Class Dans le Noir will be running across the UAE, KSA and Bahrain at select GymNation locations.
