Drink launched with a Hollywood-style twist

It was a chance to try the new flavours

To celebrate the launch of its new sparkling margarita canned cocktails, el Jimador bought a touch of Hollywood glamour to Spitalfields Market. Visitors were invited to sample the new lime and mango margarita flavours, while also stepping into the spotlight with an immersive Hollywood-style ‘Glam-bot’ experience.

Guests were invited to strike a pose and have their reactions captured in high-definition slow motion, with the finished content delivered instantly for them to share across their social media channels.

The activation offered visitors the chance to enjoy a chilled sample of the new range while experiencing a VIP-style moment in the heart of London.